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Sellerbud — the analytics & advertising console for Amazon sellers.

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Analytics

The financial spine of your Amazon business.

Profitability, reconciliation, order review, reports and custom tags — every dollar across every marketplace, netted out and ready to act on.

Explore Analytics →

  1. Profitability

    See true net margin for every product, in every marketplace, across any date range. Revenue, COGS, FBA fees, ad spend and refunds are all factored in. Click any cell to jump straight to the orders that built that number.

  2. Payment reconciliation

    Every Amazon disbursement is automatically matched to the orders, fees, refunds and reserves behind it. Catch short-pays, missing reimbursements and FBA fee creep before they compound into real losses.

  3. Order reviews

    Every delivered Amazon order between day 4 and day 30 gets a review request through Amazon's own Request-a-Review endpoint. No third-party email, no policy risk. Sellerbud runs the batch nightly, tracks success per order, and retries failures next cycle.

  4. Reports

    Generate P&L reports sliced by SKU, marketplace or campaign, then schedule them to deliver themselves as CSV or XLSX to any inbox. Native sync to QuickBooks Online, Xero and NetSuite means no manual data entry at month-end.

  5. Custom tags

    Attach arbitrary labels — vendor name, bundle group, launch cohort, clearance — to any SKU, order or campaign. Every report, chart and export instantly gains a filter for that dimension without waiting for a product update.

    Seeded rules

    Auto-tag from day one.

    Live

    Sellerbud creates these three rules in every new marketplace, so your catalogue is already segmented the first time you open Performance.

    Hero SKUs12 SKUs match · ↑ 3 this week
    Gross marginis above25%ANDUnits sold (last 30 days)is above100

    Find the winners worth defending — high margin AND moving volume.

    Returns watch7 SKUs match · ↑ 2 this week
    Return rate (last 30 days)is above8%

    Catch the silent margin-eaters before refunds compound into real losses.

    Low stock — 7 day4 SKUs match · urgent
    Days of inventoryis under14 daysANDVelocity (last 7 days)is above5 / day

    Stockout-risk early warning — fast movers with shrinking buffer.

    All rules editable. Add your own with the same plain-language conditions.

Advertisement

The growth spine of your Amazon business.

Campaign console, bid rules, search-term mining, dayparting and structure optimiser — every change to your Amazon ads logged with a reason.

Explore Advertising →

  1. Campaign console

    Every Sponsored Products, Brands and Display campaign from every marketplace lives in a single console. Bid suggestions surface next to each keyword, search-term insights feed straight into negatives, and every automated change comes with a plain-English explanation.

  2. Bid & budget rules

    Define rule-based bidding policies — target ACOS, max CPC, ROAS floors — and let Sellerbud adjust bids on schedule. Every change is logged with the exact rule that triggered it, so you can audit, pause or tweak with confidence.

    Rule #R-007 · Diwali Kurti Push

    Live

    Auto-bid policy · amazon.in

    Created 04 Apr · last edited 12 Apr by Aanya R.

    • IF acos > 30% for 3 days
    • THEN lower bid by 15% (max −₹3)
    • FLOOR cpc ≥ ₹6 · CEILING cpc ≤ ₹22
    • EVERY 4 hours · IST
    Fired this week
    142×
    Spend optimised
    ₹38,400

  3. Search-term mining

    Sellerbud continuously scans your search-term reports for converting queries not yet targeted as exact keywords, adds them automatically, and moves poor-performing terms into negative lists — all without manual report-combing.

  4. Day & hour parting

    Define spend multipliers or hard pauses for any hour of any day, applied per marketplace in the correct local timezone. Stop burning budget overnight when conversion rates drop, and boost automatically during your peak hours.

    Day-parting targets · 5 active

    Live
    Diwali Kurti SP Auto
    Campaign·amazon.in
    Quiet hours
    02:00 – 07:00 IST · daily
    35 h / wk paused
    ₹38,400 saved
    Brand Defence Exact
    Campaign·amazon.in
    Peak boost
    Fri – Sun · 19:00 – 22:00 IST
    12 h / wk boosted ×2
    +₹14,200 uplift
    “yoga mat black 6mm”
    Keyword·amazon.com
    Weekday only
    Mon – Fri · 09:00 – 18:00 PST
    90 h / wk paused
    $840 saved
    Steel Bottle 1L · B0CV4F2H7L
    ASIN·amazon.in
    Quiet hours
    23:00 – 06:00 IST · daily
    49 h / wk paused
    ₹9,200 saved
    Rakhi Mug Headline SB
    Campaign·amazon.in
    Peak boost
    Sat – Sun · 19:00 – 23:00 IST
    8 h / wk boosted ×1.5
    +₹11,400 uplift
    5 of 84 targets · every campaign / ad group / keyword / ASIN can carry its own schedule

  5. Structure optimiser

    Sellerbud audits your account for duplicate match types, keyword overlap between ad groups, and ASINs cannibalising their own campaigns. Each finding comes with a recommended fix you can apply with a single click.

Customers love us
Real Amazon sellers using the dashboards, alerts and reports they actually open every morning.
Rahul SharmaPriya NairArjun MehtaSneha Kapoor

Trusted by 10,000+ sellers

The profitability view breaks every fee down per SKU. I finally see net, not just revenue.

Rahul Sharma
Rahul Sharma
Amazon Seller · Electronics

Auto-tag rules keep my hero SKUs and returns-watch lists segmented without any manual upkeep.

Sneha Kapoor
Sneha Kapoor
Amazon Seller · Beauty

Harvest, negative, watch. The search-term flow gave me a routine I actually stick to every week.

Karan Bhatia
Karan Bhatia
Amazon Seller · Supplements

The profitability view breaks every fee down per SKU. I finally see net, not just revenue.

Rahul Sharma
Rahul Sharma
Amazon Seller · Electronics

Auto-tag rules keep my hero SKUs and returns-watch lists segmented without any manual upkeep.

Sneha Kapoor
Sneha Kapoor
Amazon Seller · Beauty

Harvest, negative, watch. The search-term flow gave me a routine I actually stick to every week.

Karan Bhatia
Karan Bhatia
Amazon Seller · Supplements

Payment reconciliation matches every settlement to the orders inside it. I stopped maintaining the spreadsheet.

Priya Nair
Priya Nair
Amazon Seller · Fashion

SP, SB and SD campaigns on one screen — spend, sales and ACoS in the same row. That's the whole pitch.

Vikram Patel
Vikram Patel
Amazon Seller · Sports

I switch between my .in and .ae stores from one login. The marketplace switcher just works.

Deepak Joshi
Deepak Joshi
Amazon Seller · Toys

Payment reconciliation matches every settlement to the orders inside it. I stopped maintaining the spreadsheet.

Priya Nair
Priya Nair
Amazon Seller · Fashion

SP, SB and SD campaigns on one screen — spend, sales and ACoS in the same row. That's the whole pitch.

Vikram Patel
Vikram Patel
Amazon Seller · Sports

I switch between my .in and .ae stores from one login. The marketplace switcher just works.

Deepak Joshi
Deepak Joshi
Amazon Seller · Toys

Review solicitations run on a schedule now instead of me triggering them by hand. Same flow, every day.

Arjun Mehta
Arjun Mehta
Amazon Seller · Home & Kitchen

Plain-language bid rules. If ACoS goes above 30% for three days, lower the bid. Easier than the Amazon console.

Ananya Iyer
Ananya Iyer
Amazon Seller · Books

The mobile dashboard is the first thing I check in the morning, before my laptop is open.

Meera Pillai
Meera Pillai
Amazon Seller · Kitchenware

Review solicitations run on a schedule now instead of me triggering them by hand. Same flow, every day.

Arjun Mehta
Arjun Mehta
Amazon Seller · Home & Kitchen

Plain-language bid rules. If ACoS goes above 30% for three days, lower the bid. Easier than the Amazon console.

Ananya Iyer
Ananya Iyer
Amazon Seller · Books

The mobile dashboard is the first thing I check in the morning, before my laptop is open.

Meera Pillai
Meera Pillai
Amazon Seller · Kitchenware

The profitability view breaks every fee down per SKU. I finally see net, not just revenue.

Rahul Sharma
Rahul Sharma
Amazon Seller · Electronics

Payment reconciliation matches every settlement to the orders inside it. I stopped maintaining the spreadsheet.

Priya Nair
Priya Nair
Amazon Seller · Fashion

Review solicitations run on a schedule now instead of me triggering them by hand. Same flow, every day.

Arjun Mehta
Arjun Mehta
Amazon Seller · Home & Kitchen

Auto-tag rules keep my hero SKUs and returns-watch lists segmented without any manual upkeep.

Sneha Kapoor
Sneha Kapoor
Amazon Seller · Beauty

SP, SB and SD campaigns on one screen — spend, sales and ACoS in the same row. That's the whole pitch.

Vikram Patel
Vikram Patel
Amazon Seller · Sports

Plain-language bid rules. If ACoS goes above 30% for three days, lower the bid. Easier than the Amazon console.

Ananya Iyer
Ananya Iyer
Amazon Seller · Books

Harvest, negative, watch. The search-term flow gave me a routine I actually stick to every week.

Karan Bhatia
Karan Bhatia
Amazon Seller · Supplements

I switch between my .in and .ae stores from one login. The marketplace switcher just works.

Deepak Joshi
Deepak Joshi
Amazon Seller · Toys

The mobile dashboard is the first thing I check in the morning, before my laptop is open.

Meera Pillai
Meera Pillai
Amazon Seller · Kitchenware

The profitability view breaks every fee down per SKU. I finally see net, not just revenue.

Rahul Sharma
Rahul Sharma
Amazon Seller · Electronics

Payment reconciliation matches every settlement to the orders inside it. I stopped maintaining the spreadsheet.

Priya Nair
Priya Nair
Amazon Seller · Fashion

Review solicitations run on a schedule now instead of me triggering them by hand. Same flow, every day.

Arjun Mehta
Arjun Mehta
Amazon Seller · Home & Kitchen

Auto-tag rules keep my hero SKUs and returns-watch lists segmented without any manual upkeep.

Sneha Kapoor
Sneha Kapoor
Amazon Seller · Beauty

SP, SB and SD campaigns on one screen — spend, sales and ACoS in the same row. That's the whole pitch.

Vikram Patel
Vikram Patel
Amazon Seller · Sports

Plain-language bid rules. If ACoS goes above 30% for three days, lower the bid. Easier than the Amazon console.

Ananya Iyer
Ananya Iyer
Amazon Seller · Books

Harvest, negative, watch. The search-term flow gave me a routine I actually stick to every week.

Karan Bhatia
Karan Bhatia
Amazon Seller · Supplements

I switch between my .in and .ae stores from one login. The marketplace switcher just works.

Deepak Joshi
Deepak Joshi
Amazon Seller · Toys

The mobile dashboard is the first thing I check in the morning, before my laptop is open.

Meera Pillai
Meera Pillai
Amazon Seller · Kitchenware

Pricing that scales with you.

No fixed tiers. Sellerbud pricing tracks your country and your real order volume — estimate your exact monthly or yearly cost in the interactive calculator.

See pricing

Operator-grade questions, operator-grade answers.

How long does Seller Central take to connect?+
About two minutes. You authorize Sellerbud as a developer in Seller Central, paste two IDs, done. We pull the last 90 days within an hour and keep going from there.
How does pricing work?+
Plans start at $49/mo per marketplace, billed monthly. Larger sellers (10+ marketplaces or $5M+ ARR) get custom pricing with a dedicated success manager. Talk to us and we'll quote you in 24 hours.
What permissions does Sellerbud need?+
Read access to your reports, orders, FBA inventory, ads accounts and finance events. We never write back unless you explicitly enable a feature that needs it. Token revocable from your Amazon console at any time.
Can I run multiple marketplaces from one account?+
Yes. Connect US, UK, EU and AU marketplaces under one workspace. Switch between them with a keystroke, or view everything aggregated.
What's your data retention?+
Indefinite by default; deletion-on-request takes < 24 hours. SOC 2 Type II in progress, audit complete in Q3 2026.
Can my CFO export everything to QuickBooks?+
Yes. One-click reconciliation export to QuickBooks Online or Xero. Per-marketplace, per-fee-type, with audit trail back to the original Amazon settlement.

Stop reconciling. Start operating.

Connect your first marketplace in two minutes. No card, no commitment — and the dashboard you've been wanting since 2018.

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